An exclusive sensory journey through the legendary vineyards of the Etruscan Coast, starting from the eco-friendly comfort of Villa Ari.
The Etruscan Coast is home to one of the world's most prestigious winemaking treasures: the terroir of Bolgheri and Suvereto, the birthplace of legendary Super Tuscans. Staying at Villa Ari means enjoying a strategic location, just a few minutes' drive from Carducci's famous Viale dei Cipressi and the wine sanctuaries where iconic labels that have redefined the history of global winemaking are born, such as Sassicaia, Ornellaia, Masseto, and Guado al Tasso. Also noteworthy are the organic cellars of Castello Ginori.
It all began in the 1940s, when Marquis Mario Incisa della Rocchetta recognized the extraordinary similarity between the stony soils of Bolgheri and the Cabernet Sauvignon region of France. Challenging the Tuscan tradition of Chianti, he planted French vines, giving birth to Sassicaia, a revolutionary wine that elevated this stretch of coast to the world capital of taste. The secret of this miracle lies in a unique microclimate: the vineyards bask in the light of the Tyrrhenian Sea, protected by the Metalliferous Hills that block cold winds, creating a temperature range perfect for the maturation of extraordinary Bordeaux blends.
For our guests who wish to enjoy an exceptional experience away from mass tourism, this guide collects unmissable stops for organizing private and exclusive tastings in designer wineries designed by the greatest contemporary architects (such as Mario Botta's spectacular Cantina Petra in Suvereto). You can discover the secrets of appassimento, stroll among the rows of vines caressed by the sea breeze, and let top sommeliers guide you through historic cellars where the barrels rest in evocative dim light. After a busy day exploring wine tasting tours, luxury boutiques, and the medieval villages of Bolgheri and Castagneto Carducci, Villa Ari's VMC air conditioning and ventilation system will welcome you, offering a perfect indoor microclimate, pure air, and maximum relaxation.